ReachMail Full Service Copywriting

Copywriting - the words you use to generate a lead, close a sale or promote an event are the essential ingredient in your email marketing effort. ReachMail's copywriters are skilled in persuasion - designed to spur the reader of your email to action.

How does the process work?

Simple - we will discuss with you the goal of your campaign, the offer and any previous efforts or materials you've used before. We'll then map out from start to finish the essential elements of your campaign.

Subject line - must be clear, concise and most importantly compelling. To ensure clarity we strive for 40 characters or less.
Preview pane - this is the part of the email that gives the recipient a glimpse of your email. Here we communicate the key offer and provide a call-to-action
The body of the email - reinforces and builds upon the offer, provides supporting reasons for the call to action.
The closing and/or PS - sums up the main benefit of your offer and gives one more chance for the recipient to take action.
Integrated with copywriting will be the graphic design of the email. Both will complement each other and reinforce the message.

Want to learn more? Simply call us at 888-947-3224x2 or email sales@reachmail.com or complete
the attached form.

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