Media ServicesHarmony CPL Network: Tune Your Leads
Harmony is your link to the B2B lead generation universe. Harmony leverages the open market to deliver the best rates and ensure proper targeting. Our network is unique in that publishers are not required to participate in every offer, they are selected based on how well their audience matches the desired target. Your offer will be promoted in white paper libraries, newsletters, online, contextual ad units, and dedicated email.
Download Media Kit of all CPL Programs
Targeted Channels Include:
- IT
- Human Resources
- Marketing
- Engineering
- IT Security
- Virtualization
- Small Business
- Ecommerce/PCI
- and more
B2B Marketers – Buy Leads
Acquire a steady stream of highly qualified leads from your existing marketing collateral. Promote white papers, free trials, on-demand webinars, podcasts, or any marketing collateral that is easy to download. Harmony allows you to easily locate relevant publishers that will promote your offer on a fixed Cost-Per-Lead (CPL) basis. Harmony delivers extremely competitive rates and lets you choose what partners your offer will run with.
B2B Publishers – Sell Leads
Harmony can help you fill your excess capacity and maximize your revenues. We work with a large number of advertisers and can provide you opportunities that are well matched to your audience so you can generate leads quickly and efficiently.
Our Philosophy
We apply a direct marketing approach regardless of the media; meaning we test and measure everything. Our favorite metric is CPQL – Cost-Per-Quality-Lead. We try to boil all campaigns, regardless of tactic, down to this lowest common denominator for a fair comparison. We are 100% independent and as a result we are completely vendor neutral. Our only goal is to guide you to a balanced marketing program that achieves the lowest possible CPQL.Customers
Partners